Promoting fashion
Prețuri în 1 magazin
| Magazin | Preț | Stoc | Actualizat | |
|---|---|---|---|---|
| anticexlibris.roCel mai mic | 59,99 lei | În stoc | 2026-11-14 | Vezi oferta |
Istoric preț minim
Prețul minim pe zi, din toate magazinele urmărite. 6 zile de istoric.
Nota din toate magazinele
Nu am colectat încă note pentru acest produs. Le adăugăm pe măsură ce verificăm paginile magazinelor.
Descriere
"The marketing and promotion of fashion is entering a fast-moving and challenging phase. This book shows how to appeal to the consumer and communicate the brand message. Advertising campaigns, both offline and online, are discussed, together with the existing and new methods of PR and promotion.
Individual chapters then look at social media, e-commerce and online fashion retail, personal selling and offline fashion retail, direct marketing, fashion shows and sales promotions, plus costing a campaign. These are supported by case studies and interviews with leading professionals."--Publisher's description
Descriere bazată pe informațiile furnizate de magazin.
