Money, Money, Money

Welcome to the murky world of moneylenders in modern-day Britain, a world away from the go-getting young business tycoons grilled by Alan Sugar on his hit TV program The Apprentice—yet without Alan Sugar, this real-life story would not exist. Prepare yourself to enter a cold, hard, brutal environment where a loan for GBP10,000 can turn into a debt for GBP100,000 in a matter of weeks. With the worldwide financial recession bitting hard, many ordinary, previously law-abiding citizens have been forced to deal with the criminal underworld for cash loans in order to survive.

This is the true story of one family man who found himself trapped in a financial meltdown that was beyond his worst nightmares. Jason Shifrin was brought up in a happy, solid family where his hard-working father provided everything a middle-class family could ever need. Business tycoon Alan Sugar was a childhood family friend who apprenticed the young Jason and encouraged him to enter the high-risk arena of big business from an early age.

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